OUR STORY

Our Origin

How everything started…

We are Lukas and Philipp, old high-school friends and the founders of CANO. Our story starts back in 2014 when we came to Mexico to study. Coming from Europe, we were overwhelmed by Mexico’s vibrant culture, warm climate and delicious food. One thing, however, fascinated us the most – the quality and passion behind Mexican handcrafted fashion and footwear. Especially, the Mexican huarache sparked our interest – a handmade leather sandal with great popularity and even greater history and culture.

Our First Designs

…and the journey went on.

Even after we had already left Mexico, the huarache did not leave our minds. Right there and then, we decided we should bring the huarache and its craftsmanship to Europe. Since then, we made several trips to Mexico, held countless brainstorming sessions and put all our efforts into making this mission come true. From the beginning, we decided to stay with the traditional designs of the Mexican huarache. Its fine woven leather-upper is the result of truly skilled craftsmanship and requires countless hours of handcrafting.

Our First Mexican Huarache

Our brand CANO becomes reality.

The weaving technique of the huaraches has its roots in the Aztec culture and has since been inherited and improved from generation to generation. The Mexican artisans behind the huarache dedicate their lives to keep the century-old tradition alive. Nonetheless, in a world dominated by fast-fashion, these artisans are hard to find. So, we packed our bags and traveled across Mexico. We eventually found the artisans that we were looking for in a small town in the central Mexican state of Michoacán.

It is just the beginning.

Our First Anniversary

We don’t stop here.

After an amazing year with amazing experiences and a lot of fun, we had our first anniversary in the end of 2017. The feedback that we received for our handmade huaraches was positive. So, we decided to start the next manufacturing cycle to be ready for summer 2018. Together with our Mexican artisans, we decided on new colors, developed more models and used more sustainable materials to make our CANOs even more special.

CANO around the year

Our boots are coming!

After another successful summer in 2018, we decided to expand our portfolio. Inspired by the traditional cowboy boot that has its origins in Mexico, we started to design our own winter boot collection. Together with Hector’s small family business in Leon, we started to manufacture our first designs. From 2019 on, you can buy CANOs all around the year.

Our Quest for Transparency

Reconnecting buyers and makers of fashion

After an amazing year with amazing experiences and a lot of fun, we had our first anniversary in the end of 2017. The feedback that we received for our handmade huaraches was positive. So, we decided to start the next manufacturing cycle to be ready for summer 2018. Together with our Mexican artisans, we decided on new colors, developed more models and used more sustainable materials to make our CANOs even more special.

Interested in CANO?

Then learn more about CANO and what we do.